At Marriage Pact, I worked with Oscar and team to expand the existing visual identity framework to include illustrations, animations, social media, etc.

I also designed and implemented a set of tools for the growing design team to generate "on-brand" assets. Hopefully, this frees up the time & energy wasted on complying to design guidelines.

i decided to make the text size on these flyers we'd send in group chats really small, so that people have to tap on them, zoom in, and read a little to make out what they're saying.